Many are taken aback by the extensive - and expensive - process behind creating a brand logo. Yet, when a simple icon can evoke targeted emotion every time it appears, there's no choice but to be intentional about every minute detail.
The logo that I have carefully crafted is shaped by my initials:
That's right. The V is yellow.
The colors in this logo are the three primary colors: the same three that constitute every color on the visible light spectrum.
It's only when these letters overlap that all four visible hues are created, and the final product comes together as a complete, symbolic logo.
The playful array of colors works to symbolize a childlike sense of curiosity, and their bright hues purposefully stand out against a dark background — a reminder of the creative optimism that we should hold in even the most challenging of situations.
Many are taken aback by the extensive process behind creating a brand logo. Yet, when a simple icon can evoke targeted emotion every time it appears, there's no choice but to be intentional about every minute detail.
The logo that I have carefully crafted is shaped by my initials:
M V L
The colors in this logo are the three primary colors: the same three that constitute every color on the visible light spectrum.
It's only when these letters overlap that all four visible hues are created, and the final product comes together as a complete, symbolic logo.
The playful array of colors works to symbolize a childlike sense of curiosity, and their bright hues purposefully stands out against a dark background — a reminder of the creative optimism that we should hold in even the most challenging of situations.
